The Plan
More than 1,500 journalists in McClatchy newsrooms spread across the country are uniting in this initiative, with the aim of telling compelling, immersive stories that illuminate the world around our users.
Videos produced throughout the network run across all McClatchy sites — like miamiherald.com and sacbee.com — on hundreds of other sites nationwide through distribution, and across social media, on the company's YouTube channels and Facebook pages.
A central team, based in the Washington, D.C. bureau, is helping to guide and support these efforts with an infusion of digital video skills. Video producers and social media experts work on a Real-Time Desk, paying close attention to trending videos. The Sandbox hosts developers and video journalists who are pioneering immersive storytelling techniques.
Regional editors and video fellows operate in newsrooms around the country. Video-specific developers work on improving the experience alongside colleagues.
In 2016, The Video Lab launched a branded content studio to tell compelling narrative stories associated with trusted brands. Here's a note on our progress so far.
The close-knit and hard-working team functions like a roll-up-your-sleeves start-up, embracing design thinking principles and an iterative approach to our work. Traditional lines between roles often blur as we focus on perfecting the experience for viewers, telling stories with local characters and global appeal.
The Video Lab has been recognized with the following awards and nominations:
- White House News Photographers Association, 2017
- First place, Documentary – "No Safe Place" by Jessica Koscielniak, Renee C. Byer, Jason Shoultz, Sue Morrow for the Sacramento Bee
- Second place, Sports – "Titletown, TX Episode 10: Letter of Intent" by Jessica Koscielniak, Jared Christopher, Rick Press and Jonathan Forsythe for the Fort Worth Star-Telegram
- Second place, Animation – "Offshore Corporations - The Secret Shell Game" by Sohail Al-Jamea, Ali Rizvi, Kevin Hall, Tim Johnson for McClatchy
- Second place, Multimedia Package – "Titletown, TX" by Jessica Koscielniak, Jared Christopher, Rick Press and Jonathan Forsythe for the Fort Worth Star-Telegram
- Third place, Sports – "Becoming Royal: Ian Kennedy, new Royals starting pitcher, balances family and baseball" by Brittany Peterson for the Kansas City Star
- Third place, Features – "Becoming Donald Trump" by Jessica Koscielniak for McClatchy
- Honorable mention, Documentary – "First Women" by Natalie Fertig, Ali Rizvi, Patrick Gleason for McClatchy
- Honorable mention, Multimedia Package – "How Trump's election changed my life" by Brittany Peterson for McClatchy
- Digiday's Publishing Awards, 2016
- Best Use of VR/AR – "Big Red" from the McClatchy Video Lab Branded Content Studio and Save Mart
- White House News Photographers Association, 2016
- First place, Sports – "King of the Swamp" by Jessica Koscielniak, Nicole Cvetnic, Sohail Al-Jamea and Jonathan Forsythe for the SunHerald
- Second place, Animation – "Black Market Peso Exchange" by Sohail Al-Jamea for the Miami Herald
- Honorable mention, Issue Reporting – "Irradiated" by Brittany Kamalei Peterson for the McClatchy Washington Bureau
- 2016 Online News Association's Online Journalism Awards
- Sports, Medium – "Becoming Royal" by Brittany Peterson, Todd Feeback, John Sleezer for the Kansas City Star
- 52nd Annual Ohio Valley Regional Emmy Awards
- Sports, Daily or Weekly Program – "Derby Diary" by Brittany Peterson for the Lexington Herald-Leader
- Nominated for the 42nd Annual Southeast Regional Emmy Awards
- Specialty Assignment Report, News Feature – "Katrina Dolphins: from Peril to Paradise" by Jessica Koscielniak and JulieAnn McKellogg for the SunHerald
- Sports, Program Feature/Segment – "King of the Swamp" by Jessica Koscielniak, Nicole Cvetnic, Sohail Al-Jamea and Jonathan Forsythe for the SunHerald
- Nominated for the 45th Annual Northern California Area Emmy Awards
- Public/Current/Community Affairs-Feature/Segment – “Serving time by fighting wildfires” by Jessica Koscielniak for the Sacramento Bee
- Nominated for the 40th Suncoast Regional Emmy Awards
- Informational/Instructional – “Offshore Corporations - The Secret Shell Game” by Sohail Al-Jamea, Ali Rizvi, Kevin Hall, Tim Johnson for the Miami Herald
- Graphic Arts – "How the Brain Makes Memories" by Sohail Al-Jamea for the Miami Herald
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